Category Archives: community
Using Negative Customer Reviews to Your Advantage
Remember that old saying, “If it’s too good to be true, it probably is,”? Using Negative Customer Reviews can help validate your company or product by validating your positive reviews. They also give you room and space to brag on your company without seeming too commercialish–(yes that’s my word, probably not one you would find [...]
Seasonal Growth through Holiday Incentives
Every year, the holidays come in–and not quietly. They come in with shouts and skips of joy, and most probably some groans from reluctant wallets. Not all companies are compatible with making holiday sales, but with some inspired marketing, you could still get some jingle in your pocket instead of some jangle.
By tying your service [...]
Why Social Media Isn’t Just for Reunions
Keeping in touch via social media may be a very smart business move in today’s economy. After all everyone has a need, so Uncle Joe may know someone who needs the products you are selling. In fact, the most common reason U.S. adults use social networks such as Facebook, Twitter and LinkedIn is to stay in touch with [...]
The New Kid In Town: Remote Employment
For many of us, working remotely isn’t a new idea. However it is something that those folks in New York do, but not so much here in the Heartland. Many employers are loath to give up the old fashioned notion of working 9 to 5 in the office, and granted there are advantages and a [...]
Do You Have It Yet? The New iPhone 4s is Out
Who Hoo!! The new iPhone 4s is out. It was released in October to monumental sales and preorders, and with much fanfare from Apple. We in this office actually watched the release information via live blogging. That nice 60” monitor makes it easy for everybody to watch something together.
We were all a little disappointed that [...]
Pump Up the Volume: Part III on How to Create a Useful Company Facebook Page
Strategy is not just some Parker Brothers board game. It is a way of creating a smart, custom landing page that will attract more people. There are several different strategies that you can employ to highlight your Facebook page design.
Promotions Strategy – Bigger is not necessarily better. Actually, it’s better to have a smaller, highly-targeted, [...]
Pump Up the Volume: Part II on How to Create a Useful Company Facebook Page
Yesterday, we mentioned that many small businesses fail to fully benefit from everything that Facebook offers. Often this is simply because Mr. Joe T. Employee got “promoted” to Social Media Specialist. Joe knows less than squat about Facebook besides commenting on his friends latest escapades and uploading the occasional photo, but he’s not going to [...]
Pump Up the Volume: How to Create a Useful Company Facebook Page
It’s been six months since you created that Facebook page for your company, and so far you have 12 fans and one of those is your mother. So what do you do? How do you broaden your online presence and attract customers? How do you make your company Facebook page more effective so your boss [...]
Books Vs. E-Books Part 5 of our Technical Marvels Series
The first author wrote his story on a cave wall. Then stone, wood, and even wax tablets were used along with papyrus scrolls. Finally mankind evolved enough to create bound books using parchment, and an assortment of other materials.
Flash forward to the early sixties and that era’s fascination with science fiction. Children watched George Jetson [...]
Geek Chic Week – A Five Part Series
Geeks can tell you the third planet out from Vulcan, or I can imagine their sneers as they correct me in saying there were no planets near Vulcan. They love their superheroes, and they never loose on Tech Trivia Night. Even now, we mourn the passing of one tech geek who gave us the internet [...]
