Category Archives: Website Design
Strategy Tips for your SEO
SEO strategy can be a bit tricky, but if you follow the following format, you will develop some good building blocks for improving your rankings. Today we will talk about the first three:
1: Keep the Keyword in the title of the post: and try to keep the density of the keyword in the title high. [...]
I Can Guarantee that There Are No Guarantees
On-site optimization is what you do when you put quality content on your website and tweak the headline and content so that it shows up for Google Searches. This is a big part of Search Engine Optimization. Don’t be fooled into thinking that it is merely equates to link building. There is more to it [...]
Pump Up the Volume: Part III on How to Create a Useful Company Facebook Page
Strategy is not just some Parker Brothers board game. It is a way of creating a smart, custom landing page that will attract more people. There are several different strategies that you can employ to highlight your Facebook page design.
Promotions Strategy – Bigger is not necessarily better. Actually, it’s better to have a smaller, highly-targeted, [...]
Let It Shine, Let It Shine–All the Time! The Importance of Your Website
Have you ever gone into the beauty shop and cringed because they wanted to give you to the beautician with the crazy hair from the 80’s? Would you choose a mechanic with a car that doesn’t run? Or, how about hiring a carpenter whose historical house is falling down? Then why would you choose a [...]
On The Happy Trail
Just about everything fought, bought, created, or stolen was done for one reason—the emotional impact that item had on two people—the creator and the receiver. It goes to reason that you want your brand and your website to evoke the proper emotions that prompt customers to call or e-mail your business and spend their money.
Our [...]
HOW AUTHENTIC IS YOUR THANK YOU PAGE
Have you ever considered how important the Thank You page is on your website? In many cases, the Thank You page is the first experience new subscribers have, and your best chance at building a productive and satisfying relationship with them.
When you think about it, does it make sense to put time and effort into [...]
Rub-a Dub-Dub: Writing Clean Code
Something that saves time, money and frustration when building a website is writing clean code. Working on simple code is a lot easier than working on complex code, and the more readable code is always simpler. Simpler code also makes it easier for you to communicate your intent, and to be able to see what [...]
The Color of Money
The first color wheel was invented by Sir Isaac Newton. A century after Newton, Johann Wolfgang Goethe began studying psychological effects of colors. Advertisers have capitalized on psychological research started by these two scholars and with great success. If you are having a website built, or maybe you want to revamp your existing website, understanding [...]
Is Your Website Helpful?
66% of professionals rarely if ever return to a website once they’ve had a bad experience. Even poetry and novel readers tend to scan websites averaging 27 seconds or less per page. Why are people scanning rather than reading web content?
They are too busy
The website lacks relevance
They are looking for an answer to their issue
They [...]
